About Link Elevating Philanthropy
Woman-owned and led, Link Elevating Philanthropy is dedicated to inspiring and empowering innovative nonprofits and mission-driven philanthropists to employ transformative solutions to boost the impact of their legacy.
By leveraging a variety of services—strategies, education, and support—we connect people to their values and create opportunities that deliver social impact results in their lifetime and legacy.
About Lori, Founder of Link Elevating Philanthropy
Lori Kranczer is a seasoned philanthropic advisor and legacy giving expert. Link Elevating Philanthropy (fka Everyday Planned Giving) supports organizations’ connections with donors’ legacies and builds sustainable legacy programs (including planned giving, endowments, and noncash assets) to support mission and transformational impact.
Her work is mission-agnostic, with a focus on nonprofits looking for solutions to create sustainable legacy giving programs, and with innovative philanthropists looking for modern ways to connect their purpose with their impact.
Lori, a former practicing attorney, applies her background to support clients in every aspect of their planning and implementation. She teaches on topics of legacy giving and women’s philanthropy widely, including at New York University, Yeshiva University, community foundations, fundraising, marketing, and CRM companies, financial institutions, associations, and nonprofit boards.
Philosophy and Values
We believe—
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Everyone can create their legacy.
Legacy is defined by what is personal to the donor and will create a measurable and lasting impact. We provide a variety of pathways to put that into action regardless of age, wealth, or assets.
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Connections are key.
By connecting a donor’s values to an organization, and an organization to the proper cause, we can broaden a nonprofit’s donor base and build stronger awareness and engagement.
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Relationships are the core of our success.
We cultivate our networks with intention and connect the right people to the right ideas and opportunities, to accelerate change.
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Generosity is delivered in attention.
This level of support gives each client an intimate, bespoke experience and empowers them to take complex strategies and make them actionable, attainable, and successful.
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Women can impact philanthropy.
Access to education + strategies will empower women philanthropists as they lead the way for the next generation.
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Accessibility
At every turn, Link breaks down complex, overwhelming concepts into understandable and actionable pieces that is inviting and manageable.
Link Elevating Philanthropy Impact Statement
We break down barriers, provide access to resources and expertise and connect people to their values, to organizations, and to each other so they can drive impact and everyone can create their legacy.
“Lori absorbs the intricacies of the nonprofit, and she is spot-on in delivering an action plan and materials that capture the organization's singularity. Lori is pragmatic and holistic in her approach, and she provides a path for planned giving that can run parallel to or integrated with annual fundraising appeals and events.”
Cheryl Kohn, Director, East Coast, AFIPO
Creating our own impact
Giving back
Pro Bono services to underserved and under-resourced nonprofits
Sustainability
Fully remote
Limited travel
Limited unnecessary paper documentation
Diversity in hiring and strategic partnerships